Michael has over a decade of experience managing large-scale, innovative technology projects for companies such as Microsoft, Adobe, Autodesk and Salesforce.com. In his role at Archetype Michael is responsible for providing overall business leadership and vision, as well as keeping Archetype’s day-to-day operation focused on innovation, creativity, and quality.
Before joining Archetype, Michael spent four years at Metaliq, an award-winning interactive agency, most recently as President. Prior to Metaliq, Michael spent four years at Autodesk, Discreet Division, where he was responsible for several successful releases of 3ds Max, Character Studio, Reactor, and Mental Ray. In addition to his experience in technology, Michael has an abiding interest and background in people and process, both from a career and educational standpoint. He has worked in fields as varied as healthcare, public policy, and psychology.
Michael holds an undergraduate degree from the University of California at Santa Barbara, and a master’s degree from the University of Texas at Austin. He is a recent recipient of Communication Arts Magazine's Interactive Annual Award of Excellence.